What is a Fansite?

Matt Brady

A fansite is a Web page that fans of a particular subject—a celebrity, sports team, game, cultural trend, etc.,—create and maintain so other fans can visit the site to learn and discuss all about that particular subject. Fansites are often referred to as fan pages and fan clubs as well. Celebrities and organizations sometimes create their own fansite, called official fansites, so as to have more control over their image and merchandise. If a fansite revolves around a celebrity or organization that has not created or endorsed that site, it is considered an unofficial site. Fansites can be about practically anything. Celebrities are probably the most common subjects of fansites, but there are fansites devoted to everything from the latest political movement, to charity organizations, to a favorite activity or sports team.

Fansites might be used to post gossip about celebrities.
Fansites might be used to post gossip about celebrities.

An official fansite is one sponsored directly by the interested organization or celebrity. Celebrities, particularly musicians, often organize their own fansites where fans can go to receive the latest news about their favorite band, purchase the latest album and even communicate on forums with fellow fans. Official fansites are often, but not necessarily, created and maintained by celebrities. Sometimes, celebrities officially endorse and even supply information to a fansite that was created and remains maintained entirely by fans.

Fansites are used to discuss details of movies by people who have seen the film.
Fansites are used to discuss details of movies by people who have seen the film.

Unofficial fansites are usually careful to disclaimer that a site is not maintained or endorsed in any way by the particular subject. Unofficial fansites have many different presentations. Some may contain all relevant information about the particular subject and appear very much like an official site. Others, however, might simply contain photo galleries of a favorite celebrity.

Fansites allow people with similar interests to connect online.
Fansites allow people with similar interests to connect online.

Another kind of fansite are Web pages devoted around a general topic, such as movies or music, that attempt to provide encyclopedic and trivia information about a particular movie, director, actor, band or other relevant subtopic. Such sites are often used by professionals of the particular industry in question as well as by fans. In the 2000s, such sites became a sort of cultural phenomenon. Fans were able to voice their own critical opinions on a scale never seen before. Lists generated by fans, such as top-250 movie lists began to compete with lists published by esteemed professional critics.

Certain kinds of alcoholic drinks have developed a following through the use of fansites.
Certain kinds of alcoholic drinks have developed a following through the use of fansites.

Unofficial fansites that offered inside news scoops of the entertainment industry began to gain credibility and respect via their appearances on larger, popular fansites. The Internet Movie Database (IMDB), for example, became a widely respected movie industry fansite in its own right, to the extent that it became a full-fledged business, and helped lend credibility to smaller fansites and entertainment news sources. Some sites have become so popular that they've generated significant income, and some have even become the go-to destination for any general information about a particular topic.

The Internet Movie Database is a widely respected movie industry fansite.
The Internet Movie Database is a widely respected movie industry fansite.
Night clubs might create a fansite to promote upcoming events.
Night clubs might create a fansite to promote upcoming events.
Hardcore sports fans may build fansites for their favorite players.
Hardcore sports fans may build fansites for their favorite players.

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Discussion Comments

bagley79

I have come across many fansites on Facebook. Most of them are not official sites, but some of them can look like they are official is you don't look carefully.

For example, if you were looking for the official Justin Bieber fansite, I would do an online search for his official site to make sure. If you run across a fansite that you are not sure about, they should have a disclaimer somewhere on the page stating that they are not associated in any way with the official site.

Sometimes you have to look for that small print, but you should be able to find in on the homepage of the site.

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