What Are the Pros and Cons of Buying Wholesale Perfume?

Alex Tree

Buying wholesale perfume has several advantages, including being inexpensive and having a longer shelf-life than most beauty products. The savings of buying in bulk is the primary reason most people purchase wholesale perfume. In addition, those people need not worry about using the product quickly before its expiration date. The relatively expensive upfront cost and the risk of buying counterfeit products are some disadvantages of buying wholesale perfume. Depending on the circumstances, these drawbacks might make wholesale perfume unappealing enough to buy the product piece by piece.

A bottle of perfume.
A bottle of perfume.

The main advantage of buying wholesale perfume is the savings one can get for buying in bulk. In general, larger purchases get deeper discounts, sometimes in addition to shipping deals and bigger discounts on future purchases. Even if a website does not automatically offer deeper discounts, it is sometimes worth calling the company to negotiate. This is one way to save on perfume that will be used or sold in large quantities.

Perfumes typically have a shelf life of 3-5 years.
Perfumes typically have a shelf life of 3-5 years.

Perfume has a long shelf-life, roughly three to five years depending on what it is made from. Essential oils increase a perfume’s shelf-life, and products made almost entirely out of high-quality essential oils have the longest shelf-life of all. If a business or individual wishes to stock up on perfume, she can do so without the issues wholesale cosmetics, food, and other perishables come with. In addition, the bottles are typically small, come in square or rectangular boxes, and are easy to store.

A disadvantage of buying wholesale perfume is that some companies refuse to accept relatively small bulk orders. For example, a company might require customers to order a minimum of 20 pieces of a specific product. Another common minimum is one set on the total order amount; for example, customers must order a minimum of $5,000 US Dollars (USD) worth of goods. Occasionally, a company is flexible about these rules when spoken to, but for the most part the minimums are there to reduce the cost of handling.

Another potential disadvantage of buying wholesale perfume is that the quality is rarely guaranteed, and counterfeit products are in abundance. It is best to order a small batch first to smell it and ensure the boxes are intact. For designer products that claim to be genuine but may not be, customers can end up paying much more than the product is worth, in addition to not being able to resell it.

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