How Do I Choose the Best Face Serums?

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  • Written By: Amanda R. Bell
  • Edited By: E. E. Hubbard
  • Last Modified Date: 10 August 2019
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When choosing the best face serums, it is important to keep in mind your skin type, whether it is oily, dry, combination or sensitive. Then, determine what issues you are trying to prevent or correct, and find products that contain ingredients to combat these issues, such as antioxidants to prevent aging, retinol to reverse aging, or salicylic acid to treat acne. It may also be helpful to read reviews on the best serums to determine how reputable the product’s claims are.

Your skin type will often determine what the best face serums will be. If you have oily skin, look for products that do not contain any pore clogging oils or other ingredients, as they will often be labeled as non-comedogenic. If you have dry skin, the best serums will contain some moisturizing ingredients, such as hyaluronic acid, that will help to keep your skin nourished in conjunction with a daily face lotion. Combination skin typically does well with serums meant to help balance the skin overall, treating dry and oily areas at the same time. If you have sensitive skin, it is typically best to choose a face serum specifically labeled for sensitive skin and that contains as few ingredients as possible.


Face serums can help to prevent or treat any number of issues. Antioxidants, a common ingredient in the serums, can prevent free radicals from damaging the skin and increasing the signs of aging. If this is something you wish to prevent, look for products that contain ingredients such as açai oil, alpha-lipoic acid, vitamin C, or CoEnzyme Q-10. These ingredients help to protect the skin from outside toxins, and can also help to reverse mild sun damage.

If you are looking for the best face serums to reverse the signs of aging, find products that contain retinol, more commonly referred to as vitamin A. As you age, your skin naturally begins losing collagen, the substance responsible for keeping skin plump and youthful. The lack of this substance is one of the most common causes of wrinkles and sagging skin near the jaw and neck. Retinol helps to encourage your skin to produce more collagen.

People can experience acne at any age, even after puberty. The best serums to treat this issue often contain salicylic acid. This ingredient goes deep into your pores and helps unclog them, reducing the blockage that often causes whiteheads, blackheads, and acne. It can help to treat current breakouts and reduce the occurrence of future breakouts.

Before you buy any product, make sure that you research reviews on the items that you believe will be the best face serums for you. Look for reviews from people with similar skin and facial issues to yourself and get an idea of how well the product worked for them. Even the best face serums do not work for all skin types or issues.


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Face serums made of all natural ingredients are great for almost any skin type. These serums contain ingredients such as peptides, retinols, and fruit oils to smooth and moisturize the skin. And because they do not have ingredients such as artificial dyes and fragrances, natural face serums pose less risk of side effect than serums with these ingredients.

To make sure that you are selecting a serum that is made from natural ingredients, check the label and avoid products with parabens, fragrances, and petroleum oils. Look for the words "natural," "organic," and "vegan" on the labels.

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