@MissMuffet - I know what you mean. Opening the bag is like unwrapping treasure to me!
As a child I loved party goodie bags. These days I make up my own for other events, such as christmas or housewarming parties. It's just for fun, no major gifts like jewellery or vacations! Still, I know people enjoy taking something home.
I think you could extend this idea into bags that have the essentials and a few treats for someone in hospital, or who has had a baby.