Zinc oxide cream is great multi-purpose remedy and everyone should keep a tube in their medicine cabinet. I've used it in the past for skin irritation, allergic rashes and sunburn. It's very soothing and helps skin heal faster.
I always buy generic brand zinc oxide cream. I used to buy a brand name product before but when I compared the ingredients to a generic zinc oxide cream, I saw that they are the same. Generic is definitely the most pocket friendly option.