Statements that include rhyming words are more likely to be perceived as being true, research shows. In one study, two versions of aphorisms, or concise statements presenting general opinions or ideas, were presented to participants — one version that rhymed and another version that substituted a non-rhyming word that had the same meaning. Aphorisms containing words that rhyme, such as “birds of a feather flock together” were rated by participants as being more truthful than those that did not. Researchers believe this could be because the brain has an easier time processing rhymes, and people might mistake this ease as indicating truthfulness.
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